New Art at Prada SoHo
The Prada SoHo Epicenter has some new art that’s worth popping in to see. Artist Santi Moix has completed a 200-ft long mural that plays around with the store’s iconic reclining nude woman. “The idea was to try to create a kind of tattoo for the reclining giant. I approached the light and dark parts of the body as different kinds of landscapes. Chiaroscuro. Where there was darkness I tried I bring life and light. On her hair I created a wild sea. Parts of her body were like traveling over a great desert. Her hands and fingers — where I began — and her feet and toes — where I ended — were celebrations of beginnings and endings, of freedom. The length of this relaxed and melancholy body is transformed into a journey. The final image is a fantastical world in accordance with the beauty of the woman.” Moix explains that the work does not tell one particular story, but rather many stories melded together into a surrealistic narrative. Some of the stories, which include imagery of animals, old-world Europe, insect and aquatic worlds, are easy to decipher while others provoke a more thoughtful analysis. It’s on view from now until August 31st.