WARDROBE.NYC Opens Concept Store in SoHo

Luxury essentials label WARDROBE.NYC has revealed its third capsule collection at a new concept shop (its first ever) in SoHo. The third edition of luxury basics is titled STREET, and was fittingly inspired by urban life. Available in both 4-piece and 8-piece collection, the latest range includes oversized tees, hooded sweatshirts, puffer jackets, and waterproof pants — basically all your streetwear essentials. For the first time in the brand’s history, customers can try on the pieces IRL in the intimate boutique. Designed by Jordana Maisie, the new space echoes the label’s core ethos and boasts a minimal, industrial interior.

“Release 03 is imagined for a day in the life of the city – versatile, trans-seasonal, day or night, these pieces are designed to wear together, or as separates to form the foundation of an urban wardrobe,” Christine Centenera, co-founder of the brand, said in a statement.

Release 03 STREET is available online now and at 150 Wooster Street, NY 10012.