Salvatore Ferragamo Will Return to Men’s Fashion Week
After Gucci announced it would return to Milan for Men’s Fashion Week, Salvatore Ferragamo is following suit. On January 12, the Italian designer will return to the city to stage its Fall/Winter 2020 menswear show following several seasons of coed presentations.
“My journey as Ferragamo’s Creative Director started in Milan four seasons ago and I’m thrilled to return to Italy’s fashion capital with the Autumn/Winter 2020 menswear collection in January,” creative director Paul Andrew said in a statement. “Every new season represents a debut and every debut is marked by creative energy: I think that the city of Milan, with its intellectual vitality and vibrant international soul, is the perfect stage.”
Salvatore Ferragamo is part of a wave of designers that have opted to present men’s and womenswear in one show — others include Gucci, Moschino, and DSquared2, to name a few. But as the industry continues to evolve as a whole, and menswear continues to soar to unprecedented heights, it makes sense that designers would want to give it its own stage.