Indochino Revives The Rat Pack with Custom Digital Suiting


Image: Indochino.

The dream of the 90’s might be alive in Portland, but it’s the outfits of the 60’s—the sharkskin suits, fitted dress shirts, pencil-thin trousers, and even slimmer ties—that are available to you now from anywhere with just a simple mouse click. For Spring/Summer 2014, online custom suiting outpost Indochino takes formalwear by its lapels and brings it old school with a tip of the fedora and nod of the head to the Rat Pack and the French Riviera. The collection builds off success of past favorites and the iconic 60’s lightweight suit, with a stylish assortment of 11 new chambray suits and 15 dress shirts in a palette of cool metals and bright Spring colors, all fully customizable with easy-to-use measurement instructions. The full lot is available now, so check out our favorite look book selects below and head over to Indochino for more details and to get started. If you’re more of an in-person kind of guy, no worries, visit the brand’s Traveling Tailor series to find out how to get fitted offline. Scenic french countryside not included.


Image: Indochino.


Image: Indochino.