Tag Archives: ck

Noah Centineo Calvin Klein campaign

Calvin Klein’s New Campaign is a Star-Studded Affair

Since launching in 1968, Calvin Klein has continued to set new standards with its captivating ads. From the 1982 Tom Hintnaus underwear campaign that would revolutionize the men’s market to its amplification of the ‘heroin chic’ trend of the late ’90s, the American designer knows how to get people talking. And its newest is no different, casting a feast of young and emerging talent in the global I SPEAK MY TRUTH campaign.

 

Previous brand faces like Noah Centineo, Shawn Mendes, Kendall Jenner, and A$ap Rocky are cast alongside new faces like Troye Sivan, Kevin Abstract, and Billie Eilish in a dizzying new video that invites the viewer to ‘speak their truth’ while decked out in the latest CK merch. Since the brand announced it would shutter its runway collections back in March, the latest seems to indicate a return to the fresh minimalism that the label is renowned for. See for yourself below.

 

 


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A conversation on set with @asaprocky — a look back at our #Spring2019 #MYCALVINS campaign.

A post shared by CALVIN KLEIN (@calvinklein) on

 


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A conversation on set with @ncentineo — a look back at our #Spring2019 #MYCALVINS campaign.

A post shared by CALVIN KLEIN (@calvinklein) on

 

 

CK jeans feature

Calvin Klein Jeans Est. 1978 Season 2 Arrives Today

Season 2 of Calvin Klein Jeans Est 1978 perpetuates an iconic Americana image as a nod at the heritage of the brand. The second delivery focuses on trucker jackets and bottoms alongside American staples such as a western shirt. The ideas of the West including rodeos, muscle cars, and stock-car cars are thus stamped on sharp acid wash denim pieces. It is a manner of infusing classics into today’s fashion.

Season 2 of Calvin Klein Jeans Est 1978 is available online now.

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The Second Delivery is now available at CalvinKlein.com. 

"Inventing David Geffen" New York Premiere

The Ten Most Iconic Photos from Calvin Klein’s Career

"Inventing David Geffen" New York Premiere

Calvin Klein rose from a young, immigrant’s son in the Bronx of New York to a household name and a legacy in American fashion. In honor of the designer’s birthday today (Happy 71, Mr. Klein!) we pay homage to his long lasting and slightly-controversial career with our ten most favorite and iconic photos from the man who changed runway and retail, for better or worse:

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    1. Vogue-Featured B&W Bachelor 

    For its 1975 November issue, American Vogue highlighted the designer's then newly-finished apartment on New York's Upper East Side. His first marriage had ended a year earlier, and in response, Klein enlisted famous contemporary designer Joseph D’Urso to create a black and white industrious bachelor bad for his new, stylishly-single life. 

    Image courtesy of Cristopher Worthland.

  • JaniceCalvin
    2. Master of Denim

    Although he technically founded cK Calvin Klein Jeans (arguably the first collection of American designer denim) in 1976, it wasn't until 1977—when Klein modified the fit to accentuate both the crotch and buttocks—that his jeans became a must-have fashion item. Here is the designer photographed above with supermodel Janice Dickinson in Vogue Paris of the same year.

    Image courtesy of Devorah MacDonald.

  • BrookeSheilds
    3. Supermodel Support

    At just 14-years-old Brooke Shields appeared in 1980 in a now-iconic photo campaign and television ad shot by photographer Richard Avedon. In the latter Shields so cooly says, "You want to know what comes between me and my Calvins? Nothing."

    Image courtesy of Calvin Klein.

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    4. After The Jean, The Underwear 

    In 1982 US Olympic pole-vaulter Tom Hintanus starred in the campaign for Klein's first underwear collection for men shot by Bruce Weber. The success of both the brand and the image is still widely acknowledged to this day, with the latter having been named one of American Photographer Magazine's “10 Pictures That Changed America.”

    Image courtesy of Calvin Klein.

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    5. Mark and Moss

    At the height of the 90's AIDS epidemic, reign of the supermodel, and rule of the jean, Kate Moss starred with Mark Wahlberg—then, still just Marky Mark—in a controversial Calvin Klein campaign titled, “The best protection against AIDS is to keep your Calvins on" shot by Herb Ritts.

    Image courtesy of Fashion Journal.

  • CKOne
    6. One For All

    After finding success with his first two scents, Obsession in 1985 and Eternity in 1988, in 1994 Klein releasef cK One, a citrus aromatic fragrance for both women and men.

    Image courtesy of Calvin Klein.

  • Fimmel
    7.  Body, Body, Body

    In 2001, Australian model and actor Travis Fimmel became the first male in the world to secure a six-figure deal to model exclusively for Calvin Klein for a year. During this time, famed photographed Steven Klein shot Fimmel for a campaign for Calvin Klein body.  

     

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    8. Buy For Now

    Phillips-Van Heusen, the world's largest shirt company and owner of American brands such as Tommy Hilfiger and Izod, purchased Calvin Klein from its founder in 2003, ending Klein's footprint on the American fashion house for at least the time being. 

    Image courtesy of WWD.

  • Gods Love

    9. Still Keeping Face

    Although nominally out of the game, Klein still remained active in both fashion and social circles. Above he is pictured in 2008 with John Demsey, Donna Karan, Anna Wintour and Mayor Michael R. Bloomberg at a gala for New York-based charity God's Love We delivery. 

    Image courtesy of WWD.

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    10.  Work Or Play? 

    In 2010, Klein became romantically linked to model and adult film star Nick Gruber, although the exact details of their relationship has been highly contested in the media by Gruber earlier this year

    Image courtesy of Perez Hilton.