Hermès Launches Slimdhermes.com
Hermès—the French luxury house that was born as a harness-maker—uncovers Slimdhermes.com: a website dedicated entirely to the fashion brand’s newest timepiece collection, Slim d’Hermès. The playful web portal features ten different animations revealing the distinctive stages of watch production, from the first sketch to the final product, along with an interactive movie showing a man and a woman strolling through the city. The numerals’ font developed by Philippe Apeloig, a renowned French graphic designer, adds exclusivity and sophistication to the already elegant collection. After nearly three decades since the birth of its first timepiece collection, Cape Cod, Hermès adds yet another timeless addition to an already prestigious line. Interact with it now on the web.