Lifestyle

Gents knows basics…And Parties

Gents Launch Party Josh Reed Melissa Bolona Chad White Gramercy Park Hotel Terrace

Gents, the luxe new line of basic T’s and perfectly fitting baseball caps,  timed their official launch event—Wednesday night—to coincide with the end of New York Fashion Week. That means that the industry, models and celeby types who showed up to the Terrace at the Gramercy Park were down to celebrate.  Really down! The party was hosted by Gent campaign leading man, Chad White, and leading lady, Melissa Bolona and appearances were made by Zoe Saldana, Cory Bond, Prabal Gurung, Dawn Olivieri and Natalie Obradovich. The new line, conceived by long time Calvin Klein Director of Public Relations, Josh Reed, was already on our favorites radar for it’s quality of make, and now even more so that we know the team (which includes the excellent people at Agentry PR) can throw a killer party. Check party images after the jump.

Gents Launch Party Gramercy Hotel Terrace Josh Reed Zoe Saldana Prabal Gurung Melissa Bolona Chad White

Zoe Saldana and Josh Reed

Gents Launch Party Gramercy Hotel Terrace Josh Reed Zoe Saldana Prabal Gurung Melissa Bolona Chad White

Zoe Saldana and Prabal Gurung

 

Dawn Olivieri Gents Launch Party Gramercy Hotel Terrace Josh Reed Zoe Saldana Prabal Gurung Melissa Bolona Chad White

Dawn Olivieri

Dawn Olivieri Gents Launch Party Gramercy Hotel Terrace Josh Reed Zoe Saldana Prabal Gurung Melissa Bolona Chad White

Your DJ’s Celeste Greenberg and Javier Peral

 

 

 

Related: Gents: Hats off to the Launch of Gents