Ferragamo's Caribbean inspired Spring/Summer 2012 campaign
What’s better than staring out your window at…uh…January? A lot really…including this sneak-peak video of Ferragamo’s Caribbean inspired Spring/Summer 2012 campaign. Expect a quick rush of serotonin as the video’s jungle-beach realness sweeps across the screen, pulls you in and leaves you firmly planted in the middle of Creative Director Massimiliano Giornetti tropical inspired campaign. Videos like this usually enthrall us because they add a level depth to the designer’s vision that is difficult to portray on the runway, but this shoot provided the extra pleasure of watching the perennially effectual Gisele Bundchen and ever so dapper Noah Mills model Ferragamo’s looks to perfection.
“I had no doubt about who to feature in this campaign,” explained Salvatore Ferragamo Creative Director Massimiliano Giornetti. “Gisele is the ideal woman to embody this Spring-Summer collection: extraordinary beauty and allure, naturally sophisticated at the same time. I’ve known Noah for ages: I couldn’t see any other man by Gisele’s side, equaling her force and sensuality while maintaining unaltered elegance. And I wasn’t wrong: they’re magnificent in Mikael’s photos. He realized my vision, catching their very souls in a masterpiece of seduction, colour and light! Through their talents in beauty, my longstanding friends Tom and Luigi translated my aesthetic dream into reality!”
The campaign is a vision of a tropical paradise where a man and woman glow in absolute perfection: a gorgeous Gisele- radiant and sensual, transmitting an extraordinary vitality- with striking Noah Mills- stylish and intense, strong-willed and seductive. An endless summer beating to the eternal rhythms of a nature full of wonders, illuminated by flashes of colour, lit by the sun and caressed by the fragrance of exotic flora. Light blends with tactile sensations to create an absolute beauty without compromise.
PHOTOGRAPHER : Mikael Jansson
LOCATION : Golden Eye Resort, Oracabessa, Jamaica
FEMALE MODEL : Gisele Bundchen
MALE MODEL : Noah Mills
HAIR STYLIST : Luigi Mureno
MAKE UP ARTIST : Tom Pecheaux