Tag Archives: Roberto Baciocchi

Prada Expands Historic Café Pasticceria Marchesi

Image: Prada.

Following its acquisition by the PRADA group last year, the famous 19th century pastry shop Pasticceria Marchesi has found a shiny new home in its just-opened flagship in via Monte Napoleone, Milan. Designed by architect and frequent Prada collaborator Roberto Baciocchi, the new locations carries the charm of 191-year-old café while also introducing an air of refinement. The entryway’s marble walls echo elements of traditional Milanese decor, as do subtle details like the marble-topped, cherry wood bar, mirror-backed shelfs reflecting classical aperitifs, and curved glass display cases.

Image: Prada.

The new shop also allows for a larger audience with two intimate seating rooms painted in hues of green with touches of soft velvet and spicy floral jacquard.

Image: Prada.

With pastries baked daily on the premises, and a new hint of modernity, Marchesi, one of Italy’s most iconic eateries, is ready to serve.

Pasticceria Marchesi is open now in via Monte Napoleone, 9, Milan, Italy.

Prada Takes to Maui

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Image: Prada.

A global hallmark of luxury, Prada moves to Maui, Hawaii to conquer a new domain in fashion. The fifth in the state, the new store is located within the prestigious The Shops at Wailea mall, joining its wondrous luxury section that carries the likes of Bottega Veneta, Louis Vuitton, Tiffany & Co., and more.

Image: Prada.

The construction of the space was executed by none other than architect Roberto Baciocchi, whose relationship with the label dates back to 1982, and has been responsible for all the commercial and corporate spaces for Prada Group brands—including Prada, Miu Miu, Church’s, and Car Shoes—since. Knowing all too well the aesthetic philosophy of the fashion house after decades of partnership, Baciocchi yet again creates a space that is unmistakably Prada. Boasting a succession of individualistic rooms, the space dedicated to men’s collections adopts the green fabric-clad walls with precious steel and crystal display cases as an innovative reinterpretation of the label’s iconic display niches. Polished steel and crystal displays run alongside the sumptuous details of the brand’s signature black-and-white marble, while colored saffiano leather and green velvet sofas finish the luxurious space that successfully reflects the fine goods that sit inside.

Prada Mens Store Opens in Frankfurt

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Image: Prada.

Designed by architect Roberto Baciocchi, Prada‘s new Frankfurt, Germany store is completely dedicated to the brand’s men’s collections. Spanning 1,000-square-meters, the two-floor boutique features Made-to-Order and Made-to-Measure services in addition to the house’s men’s ready-to-wear, leather goods, accessories, and footwear, and is situated conveniently on the city’s renowned Goetheplatz. Notable additional features include a marble staircase (or an equally luxe alternative: the store’s crystal elevator), metal display cases that complement deep red ostrich leather sofas, and a beautiful beam ceiling which mixes materials and traditional concepts, combining Prada’s green with modern aluminum detailing.

Image: Prada.