#WeAreNYC, Meet the Dudes from DKNY’s Downtown Crew for FW14


Image: DKNY.

Just like Komono’s Basquiat-printed watch straps or morning time bagel/coffee stands—hey, we all have our own comfort zones!—not everything is created to be the same. Some things were born to stand out, and in today’s world we’re all the leading men of each of our own plays. And why shouldn’t we? We’re awesome. We’re young. We’re doing things, dammit! Right? This resolution becomes most evident, according to DKNY, on the streets of New York City, where the iconicly-initialed fashion brand has turned its gaze for a Fall/Winter 2014 campaign, titled #WeAreNYC. Sprawling from trendy Warehouses in Brooklyn to culturally rich neighborhoods of the Bronx until, eventually, the web, the campaign features a mash-up of the coolest kids from one of the coolest cities, doing their thing and changing the city—and world—as we know it. Meet the seven guys behind the campaign below, get inspired, and visit #WeAreNYC to learn more.