Tag Archives: Wayfarer

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Ray-Ban Remix Lets You Customize Classic Eyewear

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Image: Ray-Ban.

Ray-Ban had a bit of a must-have accessory moment in the mid 2000’s, as its Wayfarer sunglass model entered style-revival status: donning the faces of indie darlings pre-show and Taylor Jacobson during entire shows of The Rachel Zoe Project. But style in bulk isn’t always the best. Because of their widely-flattering design, the plastic sunnies were doomed thereafter to popularity in larger groups where the uniform is as easy predict as it is to purchase (sororities, fraternities, and the underage). That is until now, when the american eyewear brand turns a corner into custom design.

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Image: Ray-Ban.

Ray-Ban Remix takes the sunglasses manufacturer’s Aviator, Cockpit, and Wayfarer models into a realm of complete customization, meaning the eyewear you want, unique to your style. Customers can pick their favorite classic Ray-Ban shades in up to 13 different colors (including royal blue, golden yellow, and deep red) to allow for a vast assortment of color blocking possibilities. Next comes frame, temple tip, and lenses which range in options from standard, gradient, polarized. and mirrored.

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Image: Ray-Ban.

The finishing touches come in custom engravings (you know, in case you want to keep a loved one close to your eye), and personal case. All of this comes after just a few clicks of a button. So what are you waiting for? The options for the perfect pair of sunnies are endless, and, more importantly, completely up to you.

Burberry Spark Eyewear Launch Campaign behind the scenes images sunglasses optical lenses frames best stylish buy purchase cost designer

New Today! Burberry Spark Eyewear.

Burberry Spark Eyewear Launch Campaign behind the scenes images sunglasses optical lenses frames best stylish buy purchase cost designer

Exciting news from our friends at Burberry in the form of eyewear launching today. So settle in and get acquainted with Burberry Spark, a collection of sunglasses and optical frames that were made specifically to compliment the metallic-meets-iconic theme of their Spring 2013 ready to wear. The sunnies come in streamlined, two toned “Wayfarer” styles, shaded in colors like metallic blue, metallic plum and kelly greens which you saw on the Burberry runway for Spring. The classic aviators are like shaded, feature tonal lenses and are foldable. The optical (not for sale online yet, but will be soon) are distinctly Burberry with the house check featured on the temple, fading into some nicely colored earpieces attached to nice, masculine square frames. In Burberry fashion, the Spark campaign, shot in London and curated by Burberry Chief Creative Officer Christopher Bailey, celebrates emerging British music talent with bands Coastal Cities, Broken Hands, and The Night V1. We’ve got exclusive images of the optical,  extended cut videos of the campaign and some special behind the scenes shots just after the jump.

Behind the Scenes Campaign:

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The Campaign:

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The Optical:

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The Sunglasses:

You can see online here
Coastal Cities – ‘Nothing Ever Changes’

The Night VI – ‘Skyline’

Broken Hands – ‘Alarms’

Related: Burberry Spring 2013 Campaign