Image: KATAMA.
To promote its latest ‘Lawn Sports’ collection, American swimwear label KATAMA is going on a summer tour across the East Coat. Taking cues from New England (where model/company founder Garrett Neff grew up) sports culture, including badminton and croquet, the brand is traveling across the region in its own Airstream trailer which acts as a temporary pop-up shop. At each post customers will be able to engage with the brand and enjoy some outdoor sports while perusing the collection of sophisticated sport and swimwear. And continuing its partnership with sea conservation non-profit Oceana, 20% of the proceeds from the collection will be donated to the cause. After stops in Massachusetts and New York, the transporting shop will make its final stop in Montauk at the end of the month. Check out the upcoming dates below.
AUGUST 11-12 — Sound View Hotel, Greenport, NY
AUGUST 13-15 — Tenet Southampton
AUGUST 17-19 — Moby’s, East Hampton
AUGUST 19 – 27 — Memory Motel x Ziggys / Bhumi Farms / Journey’s East Hampton Montauk, NY
