Kith x Coca-Cola Launch the Ultimate Summer Collection
Kith has partnered with Coke for the fourth time to produce the ultimate #HotGirlSummer collection with a touch of nostalgia and plenty of tropical vibes. An ode to Hawaii, the 105-piece collection draws inspiration deeply-rooted in island lifestyle, its laidback atmosphere, and, of course, surfing. A limited number of coveted red surfboards adorned with the classic Coca-Cola logo are also offered in partnership with Channel Island Surfboards.
Other pieces from the range nod at ’90s fashion trends, with color-blocked sportswear in new subdued colorways. Bucket hats, swim shorts, and Hawaiian shirts are also available in a Coca-Cola surfboard print as well as a take on floral. The collection additionally features a Coke x Converse footwear collab. Deep into the surf life, the new collaboration is an ode to those beach-aficionados and summer lovers who can’t just get enough.
The launch of this collection coincides with a pop-up shop experience in Oahu, Hawaii. The Kith x Coca–Cola Oahu Shop is located in the Royal Hawaiian Center at 2201 Kalakaua Ave in Honolulu and is now open with the full collection. The collection launches at all Kith shops and online on August 9th. Check out more pieces from the collection in the gallery above.
