Jean-Jacques Guével is the new CEO of Balmain

Jean-Jacques Guével has been announced as the new CEO of Balmain. Earlier this month, former CEO Massimo Piombini left the French brand for personal reasons after 2 years. Guével, who previously worked at Louis Vuitton and Celine, will begin working for the label in February.


“Like everyone else in the fashion world, I have been impressed with the remarkable growth of Balmain over the past few years,” Guével said in a statement. “Since the day that he stepped into the role of Creative Director, Olivier Rousteing has managed to build upon the singular heritage and savoir-faire of the 75-year-old house—while, at the same time, always knowing how to best respond to the needs and desires of the new and diverse generation that he is a part of. I’m looking forward to working closely with him and the rest of the Balmain team, as we build upon that unique vision to fully realize Balmain’s outstanding potential for future growth.”