Get Excited: Balmain x H&M Lookbook
Images: Balmain x H&M.
Global fashion retailer H&M continues its co-piloted designer legacy with Olivier Rousteing’s fresh point of view, as the Creative Director guides the highly-anticipated Balmain x H&M collaboration, set to release next month. An embodiment of the haute couture house‘s loud signature fashion, the capsule translates Rousteing’s personal style into rich pieces of menswear designed for a new and global audience. As seen in the full lookbook above, the collection is crafted from fine materials—from velvet with black cord to leather with hand-embroidered patches—and heavily influenced by sportswear with a Parisian mood that runs from the streets to the sports field. Key pieces included two-way zip leather jackets, slim-fit and cropped blazers, and knit track pants with a stripped leg and dropped gusset. But despite all the iterations, the attitude of every item is of an effortless and universal cool. “It’s for all of the men in the H&M Balmain Nation, no matter who they are or where they are from,” said Rousteing.
The Balmain x H&M collection will be available in selected stores worldwide and online on November 5, 2015.