Images: H.Lorenzo.

Conceptual fashion retailer H.Lorenzo has opened a new men’s store on Sunset Boulevard. The newest outpost (and fourth in the city) maintains the brand’s polished industrial aesthetic and carries over 70 of the most innovative menswear brands, including Yohji Yamamoto, Maison Margiela, Raf Simons, Craig Green, and Comme des Garçons. Split across two levels, the newest shop extends H.Lorenzo’s influence as a go-to for fashion’s boldest offerings.

H.Lorenzo is open now at 8700 Sunset Blvd, West Hollywood, CA 90069.